(Analysis of Project in the Real World[6])

(Creative Content[5]

·      Who will be involved in the promotion?it is open to everyone but we will have a certain % of a discount that we will sent out to all the new customer throw mail to encourage then to come and check it out and if they were all ready a griffin costumer then they get another discount throw the email

·      When will it happen?it will happen in January because the content is to have a new year resolution to be safer and that include the the phone to

·      How often will you hold a promotional event? we will hold the promotion the same month that it came out.  

“The difference between bad and good creatives is that they both come up with the same pedestrian solutions, but the bad creative stops there and the good creative keeps working toward a more unique and interesting solution.”yes an ad could go both was depending on the type of Audion it is meant for if it is a younger group it will be cool but to expensive or the ad could have to much info and be to lazy to read all the benefit but the only thing that will and need to catch there eye is the word "waterproof" and if it is a old group you point will get throw and they will think for the younger people and how to protect there phone from the toddlers with stick finger to the reckless older people that like to go on wild advent er but it depend on you audience 

Promotion[4]

Creating the content and interface required us to draw on literally all of Planet's different specialties, across design, motion, interactive, and strategy. We jumped at the chance to help tell Teva's story in such an innovative way.” to promoter it we will first start to draw a story bored to see how the layout come out if it need any editing or rearrangement and if everything come out good then we will make it in to a commercial and even a magazine ads to go with the new big product that can change the way or activities that you didn't do before you were well protected by the griffin case.

The Big Idea[3]

the thing that set my company apart will be that they will treat there phone like a baby or there baby like its the ads are going to be like reckless thing going on but there phone is still safe 

‘If your friend is driving recklessly, say something.’”  in the quote it like hey if you are going to be reckless with you new expensive phone just say something like hey you need to be safer and get the new griffin survivor case and not to worry on how reckless you have or need to be

Competitive analyses[2]

·      How do they draw customers and clients?

·      What amenities or facilities are offered that you don't have?

·      What challenges are they facing?

·      How do they plan on improving?

(1)griffin cases : it ok to get your play on with the griffin case on, final

my product is the new griffin i phone 5 survivor + catalyst  water prof case